The Joan Perry Brock Center
at Longwood University
Corporate Events & Meetings
Conferences & Workshops
Celebrations & Weddings
Retreats & Trainings
Memorial Experiences
Your Event + Our Experience
for the Farmville & Longwood Communities
At the Joan Perry Brock Center, big moments feel effortless. From tournaments and school ceremonies to conferences, galas, performances, and community celebrations, JPB delivers a modern Division I event experience without big-city complexity. With a right-sized arena, flexible event spaces, premium amenities, and a guest-friendly campus location in the heart of Farmville, your event gets the energy, polish, and support it deserves.
Let’s make your event extraordinary!
Right-Sized for Big Energy
With a 3,000-seat arena, JPB gives your event room to grow while still feeling full, energized, and memorable — ideal for tournaments, ceremonies, performances, and community events.
Flexible for More Than Game Day
Built for multi-use events, JPB can support sports competitions, graduations, speaker events, showcases, banquets, expos, and regional gatherings with adaptable spaces and event-ready infrastructure.
Premium Guest Experience
Modern amenities, strong sightlines, premium spaces, and a 360-degree video board help elevate the look and feel of your event, creating a more polished experience for guests, sponsors, teams, and partners.
Campus-Based Convenience
Located on Longwood University’s campus in the heart of Farmville, JPB offers a guest-friendly setting with clear wayfinding, accessible spaces, and a planning experience designed to reduce friction from inquiry to event day.
Event Services
Audio and Visual
Stunning visuals, crisp audio, and cutting-edge technology capabilities to help you create an immersive and impactful experience.
Full-Service Catering
Gourmet menu options – from scrumptious small bites to delicious full-course meals – all tailored to your guests’ tastes.
Security
Safety and security are a top priority for all of our clients and guests. Security services are always available to ensure peace of mind.
Events at the JPB:
Attending an Event?
We are committed to making your experience easy, exceptional, and seamless from the moment you arrive on site or in Farmville for your event. Visit our Attendees section for info about access, parking, local restaurants and attractions, navigating Longwood’s campus, and more.
Events at the JPB:
Planning an Event?
Whether you’re planning a tournament, school ceremony, community event, conference, banquet, showcase, or private celebration, the Joan Perry Brock Center team is here to make the process easier from the first inquiry to event day. Explore our Planners section for venue details, event capabilities, guest experience information, and helpful resources to start building your event at JPB.